Aim Write - Right on target, right on budget, right on time.
Samples of Completed Writing Projects
Twenty years of writing generates a LOT of material. Only a few projects are represented here. I would be happy to meet with you to show more of my writing portfolio. 
 
 
Marketing Collateral
 
Apollo Manufacturing
Apollo Manufacturing
Aerospace component sell sheet, designed as part of a capabilities packet given to prospects at trade shows.
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Internal Communications
 
 
Sherwin-Williams Kaleidoscope
Sherwin-Williams Kaleidoscope
Article on the need to have different opinions represented during the development process in an issue featuring diversity.
 
 
 
 
Intranet Article
Intranet Article
This story was written for the client's intranet site as an "attaboy" for the first office to sell out a new product.
 
 
 
 
 
Intranet Story
Intranet Story
Written for the client's intranet, this article details the Yellow Pages Association award ceremony in which the Cover Dog promotion won for Best Multi-Media Promotion.
 
 
 
Newsletters
 

CPL Update Newsletter
CPL Update Newsletter
Oversized brochure format distributed at Cleveland Public Library branches and by mail. While sized to stand out in the mail, the dimension allowed mailing at the single ounce rate.


 
 
 
Advertising Inserts
 
Cover Dog Insert
Cover Dog Insert
Capping a highly successful and award-winning promotion that increased market share by five percent, this six-page insert appeared in the Lexington, Ky., phone directory.
 
 
 
Bill Insert
Bill Insert
Created as a ride-along piece to be included with residential customers' phone bills, this insert tied in with the Alltel ad campaign to promote the online directory.
 
 
 
 
Press Releases
 
Earth Day Recycling Press Release
Earth Day Recycling Press Release
This notification was used to underscore the client's commitment to greener business practices, and was timed to coincide with the local Earth Day festivities.
 
 
 
Direct Mail
 
Direct Mail - Sales Letter
Direct Mail - Sales Letter
This letter was targeted to repeat customers. The letter encourages the customer to expand on their successful YP advertising campaign and notifies the customer to expect a follow-up call from a sales rep.
 
 
 
Websites
 
PIRHL.com
PIRHL.com
PIRHL (Partnership for Income-Restricted Housing Leadership) works with local governements and community development agencies to provide affordable housing for moderate-income families and seniors.
 
 
VividDigitalConcepts.com
VividDigitalConcepts.com
Vivid Digital Concepts provides digital advertising solutions to small businesses and delivers highly focused, localized content to their clients.
 
Aim Write • 20686 Chestnut Drive, Strongsville OH • (440) 669-2972
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